In 2006, hakia's Categorized Search, hakia Galleries Was Introduced; Bing Introduces Similar Feature Search meets social networking in a new service from hakia.com that integrates the search simplicity of Google with the transactional and communal elements of Craigslist NEW YORK, June 2 /PRNewswire/ -- Bing, the new search engine from Microsoft, just went live and introduced a similar version of hakia's categorized search, hakia Galleries. At its launch in 2006, hakia became the first search engine to provide categorized aspects of search queries via hakia Galleries. hakia Galleries received industry accolades after their formal introduction in 2007. According to Dr. Riza Berkan, CEO of hakia, "Imitation is the highest form of flattery." hakia Galleries provide categorized aspects of search queries. For example, if you are searching for lung cancer, hakia provides the searcher links for the following aspects of this query: Basic Information and FAQ, Image Search, Headline News, Symptoms and Diagnostics, Treatment, Procedures, and Therapy, News, Clinical Trials, Healthcare Facilities and Finding a Physician, Alternative Therapy, For Kids, Research and Statistics, Organizations, Message Boards, and Images. Bing now reveals fewer, but similar results. As Danny Sullivan, Editor-In-Chief of Search Engine Land, stated in his Bing review, "Probably the most significant change is that Bing now organizes search results into categories (gives Obama example) ... The concept of grouping results also isn't new. Long known as clustering, you can see it in operation at hakia (see Obama there) or Clusty (again, see Obama there)." Although the categorized search topics hakia and Bing coverage overlaps, hakia's categorized search is more comprehensive in most cases. Try searching for penguins, Matisse, piano or Michael Phelps for more comparisons. Ms. Melek Pulatkonak, President and COO of hakia added, "We could not dream of a marketing budget of $80-100 million. But hey, if you are out there to try Bing as an alternative search engine to Google, give the original categorized search a try at hakia.com (one of Bing's inspirations!). You can surf the hakia Galleries here: http://gallery.hakia.com/ or try your search at hakia.com when you bing and ding." About hakia hakia has developed the Web's new meaning-based search engine, utilizing a radically new infrastructure designed to deliver the most relevant search results. Founded in 2004, the company is privately held and based in New York City. Go to http://www.hakia.com.

Rob Wyse 212.920.1470 rob@mediafirstpr.com